Media kit – RoyalABC

RoyalABC branding guidelines:

When referring to the RoyalABC product textually, please observe the following rules:

Capitalized R and capitalized ABC. E.g RoyalABC, not royalabc, Royalabc, royalABC or other variants
Royal and ABC are part of one word, without a space. E.g RoyalABC, not Royal ABC or other variants

The RoyalABC Wordmark and Logomark come in three colour variations for your convenience:

Royal Purple: HEX #29235c, RGB: 41 35 92, CMYK 99 99 33 26, Pantone 2119 C
Charcoal: HEX #3c3c3b, RGB: 60 60 60, CMYK 68 61 61 51, Pantone 447 C
White (for use on Royal Purple background only): HEX #FFFFFF, RGB: 255 255 255, CMYK 0 0 0 0

When using the RoyalABC Wordmark and Logomark, please observe the following rules::

Please only use the RoyalABC Simplified Crown for <50px use and the regular RoyalABC Crown for use above 50px
For all other variations, size at your own discretion. However, we do require that all text remains legible
We do not permit the alteration of our logos, including recolouring, rotation, overlays or alteration of the RoyalABC text, or trademarked text, including but not limited to: “A new standard of education” and “Incredible Beginnings”